I would like to read you a quote: By Sir Francis Bacon “Knowledge is power”
I believe that real confidence and success comes from knowing. So before confidence or success must come knowledge. Without knowledge you have nothing.
To answer the question asked above..........My answer would have to be confidence.
You need confidence with a passion and desire for what you believe in. Letting your passion for that you do with go a big distance in front of people. It will reflect off you the confidence and passion to those you meet in contact. With the proper mindset as of this, people will see a true person therefore branding you. We must believe in ourselves in our minds that we will be successful in life and that when you find true success.